Monday, 24 March 2014


The look book will feature the branding guidelines such as type choices, grid and logo placement allowing the book to be easily put together following the concept and restrictions set by myself. The layouts shown below are designed to be simple, minimal and showcase the imagery and key pieces of the brands A/W collection.

I really like the idea of an A5 look book held with an A4 poster, showcasing the logo, brand and collection information as well as contact details and a photograph of one of their pieces. This is all shown on the drawing below.

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